MIMI INSIDE: Consumer electronics

Give your audio product the ultimate differentiator.

The advanced technology that powers Mimi Defined™ continuously analyzes audio input in real time and adapts it to your hearing perception. Mimi Defined™ emphasizes the parts of the audio signal that are less pronounced by mimicking the complex adaptation processes of the inner ear. The technology adapts any audio source to optimally fit the listener.


Deliver breakthrough, custom sound to each individual listener.

Consumers want sound everywhere, tailored to their taste, mood and environment, in high quality. Offering personalized sound in your consumer electronic product enables your customers to hear every detail in its full detail, dramatically changing the way audio is perceived, regardless of hearing age or ability. 

We believe sound personalization is the audio product of the future, and audio brands who adapt early, will gain an amazing new way to differentiate and, because everyone hears uniquely and imperfectly, reach huge underserved markets.

How the integration works.

We designed the integration process to be fast and seamless to shorten your time to value.

  1. Integrate Mimi's breakthrough sound processing technology into your consumer audio product or app.

  2. Users take the quick Mimi Hearing test unlocking their unique Hearing ID™.

  3. Mimi adjusts all the users audio to their personal hearing ability and unique hearing profile. 

Improve customer engagement and happiness.

Audio experience matters.  Sound quality is the top ranking purchase driver with 78% of customers and up to 80%  expect new features with new audio product releases. Offering personalized sound in its stunning detail, right from inside your product, transforms customer experience and loyalty. And it's for a fraction of the costs associated with other software licenses.

  • Gain new segments and reach larger markets

  • Unlock a powerful branding opportunity and offer the ultimate USP

  • Retaining more existing users who love the additional value personalization brings

Do innovation better and more profitably.

Today's audio market is saturated with features, tools, apps — you name it. But it's hard to lead innovation when everything from high res, to codecs to drivers has more or less already been done.

Mimi personalized sound processing is a breakthrough, industry-changing innovation that resonates with both mainstream listeners and audiophiles alike. We believe sound personalization is the next great innovation in audio — it’s proven, scalable and cutting edge — and we’re leading it. Now.

Be the innovation leader in your market and extend the value of your digital entertainment product, before everyone else is doing it!


Contact the Mimi business team

Ready to try Mimi Defined™ in your product?